Columnist
- Jon Trivers


  • Millennials want different, Boomers want better (Part 2 of 2)

    Tuesday, June 05, 2018

    This is an over simplification but we think it works. Now that Baby Boomers are sliding home (53 to 71 years old) they have decided that their last fl...
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  • The whim generation (Part 1 of 2)

    Wednesday, May 16, 2018

    Whim. Never whimsy. They don’t call it whim, they just call it communicating and buying without wasting any time. They are Millennials. Millennials bu...
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  • The WFCA owns what?

    Monday, April 02, 2018

    Associations were not invented, as it were, in the United States but we sure do love them. One of the best-known associations that is not one supporti...
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  • Good times are coming (Part 2 of 2)

    Tuesday, February 13, 2018

    When the banking industry went through frantic consolidation in the late ’ 80s , most thought that the small, regional bank would vanish. Indeed, they...
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  • I take the floor (Part 1 of 2)

    Monday, January 22, 2018

    2017 was the year of the retail apocalypse. Sears in a permanent coma. J. C. Penney having serious heart palpitations. Macy’s trying to find its old g...
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  • Distributor future: private label

    Friday, November 10, 2017

    About a year ago a super high ranking executive with a super big flooring distributor opined that their company was not interested in distributor priv...
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  • Empire Today, Gone Tomorrow

    Monday, November 06, 2017

    In January 2015, Empire Today opened three retail stores. It was a test. They found through research that consumers were confused when buying flooring...
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  • Can the CEO really change company culture?

    Wednesday, October 11, 2017

    Twenty years ago, a bigwig with a large retail buying group said the following about Mannington and Armstrong: “When Mannington says ‘no’ you still li...
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  • Karen Mendelsohn: Mohawk marketing maven

    Thursday, September 07, 2017

    Karen Mendelsohn is senior vice president of marketing for Mohawk Industries. She spent 27 years with Masco, a building products manufacturer and has ...
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  • Here comes Amazon

    Friday, August 11, 2017

    John Simonson, my techno adviser on all things 21st. century sent me this email that was sent out by Amazon to select flooring retailers: "Offer Your ...
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Welcome to Flooring 101

 

Digital Edition

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Calendar of Events

Carpet One and Flooring America Summer Convention
July 22 - July 26, 2018
Montreal, Canada
Flooring Consultants and Inspection training Services, Inc (FCITS)
July 26 - July 27, 2018
Dalton, Ga - Dalton Trade Center
CFI 25th Anniversary convention
August 15 - August 17, 2018
Orlando, FL - Rosen Shingle Creek Resort
Aligned Conference - Promoboxx
October 3 - October 5, 2018
Boston, MA
FCICA - Mid Year Convention
October 3 - October 5, 2018
NFA - National Floorcovering Alliance
October 17 - October 18, 2018
Rhode Island
Starnet Fall Meeting
October 19 - October 21, 2018
San Antonio, TX
Total Solutions Plus (NTCA+CTDA+TCNA)
October 27 - October 30, 2018
Grapevine, TX
NAFCD & NBMDA Convention
November 6 - November 8, 2018
Dallas, TX
The International Surface Event
January 23 - January 25, 2019
Las Vegas, NV - Mandalay Bay Convention Center