[Wauwatosa, Wis.] For the fifth year in a row, Bostik, Inc. will be an official partner of Le Tour de France, which takes place from June 25 through August 31 of this year.
Bostik’s Eric Kurtz, market manager - Hardwood, Resilient and Surface Preparation Systems, stated, “We are proud to sponsor the Tour de France once again in 2018… and, we want to get our hardwood flooring contractors involved! To do so, we are discounting all bicycles available in the Bostik Pro Rewards Contractor Loyalty Program program by 25 percent! Furthermore, we are doubling points in the program for every pail of Ultra-Set SingleStep2, GreenForce, Bostik’s BEST and Vapor-Lock adhesives purchased during the promotional period.”
Bostik’s Tour de France promotion will take place concurrent with the actual competition’s timeline.
Signing up for this program is simple. Contractors are urged to sign up at www.awardlink.com/bostik by accessing Bostik Pro Rewards through the Bostik app.
“Every aspect of our business is becoming more competitive,” added Scott Banda, Bostik’s director of marketing & business development. “As a French-owned firm, it makes all the sense in the world for Bostik to be a major sponsor of this world-class, France-based athletic event!”