[San Diego, Calif.] DuChâteau has announced its Atelier Series will step into the world of resilient flooring with The Sovereign Edition. This new vinyl flooring line is set to launch at The International Surface Event at BOOTH #1137 in Las Vegas, NV at the Mandalay Bay Resort & Casino from Jan. 18-20.
According to DuChâteau, the Atelier Series luxury performance Vinyl Flooring carries on the division's signature natural aesthetic with an embossed in register for a truly one of a kind look and feel. Boasting a 3 mm thickness in a 7" and 9.25" wide format, this ceramic-reinforced polyurethane ultra-resistant coating is intended to keep its beautiful finish for years in both residential and commercial applications.
“This is a very new kind of product line for The Atelier Series, which is why we worked so hard to ensure that it meets the extremely high bar set by the brand. The Sovereign Edition represents an extraordinary undertaking that achieves both high performance and unique beauty. With these new high contrast designs exclusive to DuChâteau, everyone needs to come and experience these products for themselves at TISE,” stated DuChâteau’s Director of Resilient Flooring, Michelle Lee.
In addition to the reveal of The Sovereign Edition, DuChâteau will be showcasing all of their surfaces, including their newly expanded Vinyl DeLuxe line, Concrete DeLuxe, Porcelain DeLuxe, as well as their hardwood and wall coverings.